Observation and Design

Richard Stowey's localised view of the world.

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Coke Brand Guidelines Snippet

June 23rd, 2011 @ 10:31 GMT by Richard Stowey

coke brand

Outside the Design Museum in London at the moment in the think tank is a bit about the history of Coke (Coca Cola, that is)…

It’s a good look at some of the brand guidelines for Coke – although i’m not entirely sure whether it’s new or old – it’s definitely something quite interesting. To go into this much detail about how the text should be aligned is very specific.

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