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The Importance of MVT (Multivariate testing) in Marketing Campaigns

October 24th, 2010 by Richard Stowey

Chandelier

The quantitative results of multivariate testing are extremely useful to improve the performance of a marketing campaign. It helps turn a great design into a well performing campaign which delivers important and valuable results.

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  • Hello and welcome!

    My name is Richard Stowey and I am a Digital Project Manager. I also like photography, designing, reading, writing, technology and motorcycling.

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